West Texas Movie History
A Historical look at Movie houses and Drive In Movies in West Texas
By John Southwell & Chad Hauris: Updated 1/22/07
1959 KCRS Radio spot for the Yucca Theater From a 78 rpm record...hear audio on an MP3 file and see record label.
We explore the site of the El Rancho Drive-In on South Rankin Hwy. We found the remains of the screen and concession/projection building, along with some drive-in speaker transformers.
Here is a web site of someone who found aerial photos and topographical maps indicating Drive-In's in Texas.
Ads for the El Rancho Drive-in from the
Midland Reporter-Telegram: The El Rancho appears to only have operated
in 1954 based on the research I did in newspaper ads. It may be that it
operated later but just did not advertise.
Ad from July 5, 1954: Shows what's playing at the Yucca, Chief, Ritz, and El Rancho. (480 K File)
Another ad from July 1954: Advertises fireworks at the Chief, Fiesta, and El Rancho (700 K File)
Ritz Theater historical photo. The theater has most recently been a Night Club.
The Texan Drive-In More information is at Texan Drive-In page at www.drive-ins.com.
The Tower Theater
Yucca Theater Historical photo. There is an article at Texas Escapes with Modern Photos of the Yucca Theater. The marquee has been removed and replaced with an awning. The Yucca is currently in operation with live performances such as the variety show Summer Mummers.
Chief Drive-In More information is at This Page at www.drive-ins.com. There is now a hospital located where this drive-in once was: on Andrews Hwy. between Midland and Golf Course streets.
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